A Fremantle business is often found by two very different people: someone who lives five minutes away, and someone planning a day in Freo from the other side of the city or the other side of the world. We plan SEO for both.
We do not have a Fremantle case study yet. These are two of our SEO clients elsewhere, one selling across Australia online and one a Perth training provider, and the work behind both is what a Fremantle business would get.
Organic sessions up 536% year on year, with 37 keywords now sitting at position one.
67 keywords in Google's top three in Perth, and position one in Australia across the AS/NZS 3760 cluster.
Fridgy is the one to look at if you sell online as well as over the counter. Retail and hospitality businesses in Fremantle increasingly do both.
Visitors and locals both search here. Profile, photos, reviews and a presence on the lists that outrank you matter most.
Around the port and the industrial areas nearby, buyers search for a specific capability. Clear, specific service pages matter more than the map pack.
Health is Fremantle's biggest employer. Reviews, credentials and pages that answer real questions decide who gets the booking.
Shops, venues, galleries and clinics in the West End, on South Terrace or around the markets need a storefront profile that is complete down to the attributes: accessibility, outdoor seating, bookings, parking. Those details are what visitors filter by.
Trades, maritime and home services based in O'Connor, Bibra Lake or Spearwood should set an honest service area and show real work done in and around Fremantle. A second profile or a borrowed address in the town centre to look local is the fastest way to lose the one you have.
Fremantle is dense. A few blocks hold dozens of cafes, bars, shops and studios, so the map pack is decided on small margins.
The levers we work, in the order they usually pay:
Visitors decide from the listing and the photos, often before they ever reach your website. That is where most of the early work goes.
For a business with one shopfront, the job is usually to own Fremantle properly rather than spread thin across the south-west metro. For service businesses that travel, we add areas where there is real work and real demand to show for it.
The first cycle fixes what is costing you now: the listing, the categories, the pages and the gaps between them. After that, each 4-week cycle adds to the last, planned around your busy periods rather than the calendar, and you see what moved in your own Search Console, Analytics and Google Business Profile.
Send us your business name and what you are trying to fix, and tell us whether your customers are mostly locals or visitors. We will come back with specifics, not a generic pitch. If you would rather talk it through, call us.
Call 0455 089 036
