Initialising Digital Ignition
Enkindle Group
WEBFLOW DEVELOPER PERTH

Webflow developer in Perth who builds in Webflow every week, including this site

The site you are reading is built in Webflow. We designed it, built it, wrote the copy, set up the CMS and we maintain it ourselves, so when we talk about what Webflow does well and where it starts to strain, we are not repeating something we read in a forum.

Google Rating
5.0
★★★★★
23 reviews
5.0
our own Google rating, across 23 reviews
+161%
sessions in twelve months for Fridgy Australia
+104%
orders across the same twelve months for Fridgy Australia
$1,000
where our SEO retainers start, including GST, per 4 week cycle

Design and build
by the same
person.

A Webflow build with us covers design, build,
content structure and launch.
We do the design in-house, so there is no handoff gap between a designer who draws a picture and a developer who tries to interpret it. The person laying out the page is the person building it, which is why the spacing survives contact with real content.
CLIENT RESULTS

Proof this works

before design

How we build a Webflow site so you can still run it

A Webflow build is only as good as the structure underneath it. Most of the sites we inherit look fine and are painful to change.

What we set up before a single page gets designed:

+
a class naming system a second person can read and extend
+
CMS collections modelled on the content itself, not on what was quick to build
+
responsive images and restrained font loading, tested on a real phone
+
interactions built in the Designer, so a future change does not need JavaScript
+
Editor fields named in plain language, with help text and a handover walkthrough

The result is a site you can update yourself, and one another developer could pick up without ringing us first.

The Certified Entertainment website built by Enkindle in Webflow, shown on a laptop and a phone

A Webflow CMS structured around what
actually repeats.

A lot of the pain we inherit from other people's Webflow sites comes from CMS decisions made in week one. A collection that should have been two collections. A reference field that should have been a multi-reference.
We plan the collection structure before we build anything, deciding:
what repeats, and what does not
what references what, and where a multi-reference is needed
what needs to be filterable
what needs its own URL, and what does not
how a team page, a case study library, a resource hub or a blog gets modelled
whether your content volume clears the Webflow CMS item limits on your site plan
custom code

Custom code, interactions and the point where Webflow needs a hand

What you need
Webflow Interactions
Custom code
Scroll animations and hover states
Yes, in the Designer
Not needed
Page load sequences and multi-step motion
Yes, in the Designer
Not needed
Filtering and sorting beyond native CMS filters
No
Yes
Calculators and quoting tools
No
Yes
Third-party integrations that need a real API call
No
Yes
Conditional form logic
No
Yes
Charting, or pulling data from a system you already run
No
Yes

How a Webflow build runs with us

Three stages, in this order. Skip the first one and the other two cost more.
01

The structure

Sitemap, page types and CMS collections decided before design starts, so the layout is built around content that actually exists.
SEE OUR WEB WORK
02

The build

Pages built out against the real content rather than placeholder text, so the layout holds when the copy and images go in.
TALK TO US ABOUT A BUILD
03

The migration

Old URLs mapped to new ones, redirects set before launch, and indexing checked after go-live rather than assumed.
GET A FREE AUDIT

When Webflow is not
the right choice

We will talk you out of Webflow when it is not the fit. It costs us a build, and it saves you a rebuild in eighteen months.
It is the wrong choice if you need:
+
serious ecommerce, where the store is the business rather than one part of a marketing site
+
a membership area with complex permissions, gated content tiers or user-generated content at scale
+
a very large content library, tens of thousands of items
+
content in multiple languages with a heavy translation workflow, because Webflow Localization is more manual than teams expect
+
to keep an existing WordPress or headless stack that in-house developers already maintain well
+
total ownership of hosting, because you cannot self-host a Webflow-built site without exporting and losing the CMS
Migrating a healthy site to a platform your team cannot edit
is a downgrade dressed as an upgrade.
after launch

Hosting, performance and what happens after launch

What is involved
Webflow hosting
A WordPress site
Hosting
Included in the site plan
A host to arrange
Speed and SSL
Fast global CDN and SSL
A caching plugin
Backups
Automatic backups and versioning you can roll back
A security plugin
Updates
No plugin update cycle to manage
Someone watching for updates
For a small team that difference is often the real argument for Webflow, more than any design feature.

Hosting is solved, speed is not

Performance is not automatic though. Webflow will happily let you publish a page with eight uncompressed hero images and four custom fonts. We defer scripts where possible and build interactions that do not thrash the browser on scroll.

Not sure whether Webflow is the right platform for what you are building?
build and seo

How Webflow builds and SEO fit together

Search shapes the first wireframe

Because SEO is our main lane, we build sites with that in mind from the first wireframe rather than treating it as a bolt-on.

If search is a serious channel for you, it is worth reading our approach to SEO and looking at how the build and the search work fit together.

If your site is already live and underperforming, an SEO audit is the cheaper first step.

Working with us on a Webflow project
in Perth.

We are a founder-led agency in Perth, Western Australia. You deal directly with the founder designing and building your site, and we show you real pages in the browser rather than flat mockups.
A typical build runs as:
a short discovery on what the site has to do commercially
structure and sitemap
design
build
content load
a review round
launch
What we need from you is decisions and content. What slows projects down is almost never the build, it is waiting on copy approval or photography that has not been booked.

What a Webflow build with us can include

Depending on the site, a build can include:
responsive layout across desktop, tablet and mobile
CMS collections wherever content repeats
form handling
page titles, meta descriptions and canonical tags written rather than auto-generated from the page name
sitemap, robots and Open Graph data
301 redirects from your old URLs
image compression, so the page is not slow to load on a phone
alt text and proper heading order
copy, images, blog posts, team members and case studies editable without touching the layout
page-level SEO settings, and a publish

Who this is for

Webflow is genuinely well suited to:
01
marketing sites
02
service businesses
03
professional firms
04
brochure sites with a blog
05
campaign sites
06
businesses that want the marketing team to change the site without a developer in the loop
Questions

Webflow questions Perth businesses ask.

How much does a Webflow site cost?+
It depends on the number of pages, how much of the content is CMS-driven, and whether you need custom functionality. We scope the work and quote it before we start, so you know the number before anything gets built. We do not publish a starting price for web builds because the range is genuinely wide, and a number without scope behind it would be misleading. Tell us what you need and we will price it properly.
Do I own the site and the Webflow account when the build is finished?+
Yes. We set builds up so:
+
the Webflow site can be transferred to your own workspace
+
the domain stays in your name
+
hosting is billed to you by Webflow rather than routed through us
You can bring in another developer, take it in-house or keep working with us. We build sites you can leave with, because the alternative is a client who stays out of inconvenience rather than because the work is good.
Can I edit the site myself, or does every change need a developer?+
You can edit it yourself. That is one of the main reasons to use Webflow. We structure the CMS and page content so copy, images, blog posts and other repeating content are editable in the Webflow Editor without touching the layout, and we walk you through it at handover. Structural changes, new page types and design work are where you would come back to us.
Do you use custom code in a Webflow build?+
Every custom script is a thing that can break on a Webflow platform update, and a thing the next person has to understand, so if a requirement can be met natively with a slightly different design we will usually tell you to do that instead. When custom code is the right answer, we document what it does and where it lives.
Should I use Webflow or Shopify for my online store?+
If products are the business, use Shopify. Webflow Ecommerce is fine for a small, simple catalogue, but it falls short on variants, subscriptions, discount logic, inventory sync and the app ecosystem once you are dealing with real volume. We build on both, so we have no reason to push you towards one. If you are weighing it up, our page on Shopify development covers the comparison in more detail.
I already have a Webflow site someone else built. Can it be taken over?+
Usually yes. We start by going through the existing build, the class structure, the CMS setup and any custom code, so we know what we are inheriting. Sometimes it is clean and we pick it straight up. Sometimes the class naming is chaotic enough that fixing it costs more than rebuilding the affected sections, and we will tell you honestly which one you are looking at before you commit to anything.
Will moving to Webflow hurt my Google rankings?+
It will if the migration is done carelessly, and that is one of the biggest risks in any rebuild. We:
+
map every existing URL to its new equivalent
+
set 301 redirects before launch
+
keep the pages that already earn traffic
+
check indexing after go-live rather than assuming it worked
Done carefully, the aim is for what you have already earned to carry across intact, and a faster, better structured site gives you a better base to build on from there.

Related growth areas

A Webflow build rarely stands on its own. These are the pages closest to this one.

Tell us what you need built

Send us your business name and what the site needs to do. We will come back with a straight answer on scope, timing and cost. If you would rather talk it through, call us.

Call 0455 089 036
We reply to every enquiry ourselves. No call centre, no automated sequence.
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Thinking about a rebuild, and worried about losing the rankings you already have?
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Enkindle Group
2026