Initialising Digital Ignition
Enkindle Group
SEO Consultant Perth

An SEO consultant in Perth who does the work on your site himself

We are founder-led, in Perth, Western Australia, and the SEO lane sits with our co-founder Harvie Williams. The audit, the keyword mapping, the technical fixes, the content briefs, the internal linking and the reporting are all done by the same person.

Google Rating
5.0
★★★★★
23 reviews
10.7
Fridgy Australia's average non-brand position in Google, up from 22.0
+616%
leads year on year for Impact Dents
+274%
clicks year on year on ETA Training's main course term
$1,000
where our SEO starts, including GST, per 4 week cycle

SEO should not lose
detail at every
handover.

The agency model splits an account across people.
A strategist sets direction, an account manager relays it, a writer executes it.
That can work at scale. It also means the person who understood your business on the sales call may not be the person working on your site three months later, and detail can leak at every handover. We run it differently, with one experienced person holding the crawl, the briefs and the technical work at once.
CLIENT RESULTS

Proof this works

One owner

What changes when one person does the whole job

What happens
Split across a team
One person on the account
The crawl
A technical person is pulled in when someone flags a problem
The person who runs the crawl already knows why your product pages are thin
The briefs
A writer executes a keyword on a list
Briefs match the search intent that actually showed up in the data
A template change
Broken internal linking can go unnoticed
It gets noticed, because the same person built that linking
Raising a problem
An internal ticket, a scoping call, waiting for a resource to free up
Understood on the first pass, then straight into the queue
The honest trade off is capacity. If what you want is a large team pushing volume, that is a legitimate thing to want and we are not the right fit.

What the work actually consists of

SEO is not one job. It is six, and they only compound when the same person is holding all of them at once.

What a cycle typically covers:

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a technical crawl, and the fixes that come out of it
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keyword and intent mapping against your real services and products
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site structure and internal linking that sends weight where it earns
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content briefs written from the query data, not from a keyword list
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Search Console and GA4 read together, with non-brand traffic separated out
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implementation on the site itself, in WordPress, Shopify or Webflow

You get the reasoning behind each one, so you can tell whether the cycle you paid for actually did anything.

Enkindle Group co-founders Harvie Williams and Kobi Martin at a laptop in the Perth office
How we work

How we run an SEO engagement

The fix depends on the diagnosis

Every engagement starts with a diagnosis, not a template. Before anything is changed we want to know what is actually holding the site back, because the fix for a site Google struggles to crawl looks nothing like the fix for a site that ranks fine and converts badly.

How an engagement moves, start to steady state

Three phases, run in order.
01

Diagnose

Where the problem actually sits, established before anything is changed. Usually not where you assumed, and often not content at all.
GET A FREE AUDIT
02

Prioritise

A plan ordered by impact rather than by ease. If your category pages are the bottleneck, they get fixed before a single blog post is written.
SEE THE SEO SERVICE
03

Execute in cycles

A defined scope every 4 week cycle. No disappearing for a quarter.
SEE WHAT IT COSTS
Before you sign

What to ask any Perth SEO consultant before you sign

Ask for the reasoning, not the deliverable list. Anyone can list an audit, keyword research and monthly reporting. Ask instead:
Who does the work, and get a name
Whether that same person is the one you will be emailing in month four
What they would do first on your site specifically, before money has changed hands
How they measure it, because rankings on their own are a weak proxy
How much of the traffic in the report is people already typing your business name
Whether non-brand organic traffic is reported separately
What the queries that signal buying intent are actually doing
What those visitors do once they land
What they will not do, and whether bought links, mass directory spam or auto-generated pages are involved
Someone who has genuinely looked will have an opinion within a few minutes of opening Search Console. A vague answer usually means they have not looked.
If you want a read on your own site before committing to anything, our free SEO audit is the sensible first step.
Right fit

Who this suits, and who it does not

This suits you if:
01
You own or run the business
02
You are the marketing lead who carries the number
03
You want decisions made by the person you are talking to
04
You want to understand what is happening, not a score out of a hundred
05
You want to see the data a recommendation came from
06
You are working to a realistic timeframe
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it does not suit you if the main thing you need is paid advertising managed, because that lane belongs to our other co-founder, Kobi Martin
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it also does not suit you if you are shopping purely on price, because volume link building and spun content are cheap to produce and expensive to unwind later
If you need both, we cover both, and you can read about Google Ads separately.
Not sure what an SEO consultant would actually change on your site first?
Three shapes

Local, ecommerce and technical work look different

Shape
Where the fight is
What the work touches
Local service business
The map pack and the suburb-level searches around it
Google Business Profile, service pages, review velocity, consistent business details
Online store
Making sure the pages that can rank are the pages you want ranking
Collection pages, product page structure, faceted navigation, internal linking depth
Large, rebuilt or migrated site
Crawling and indexing, often not content at all
Crawl budget, duplicate URLs, redirect chains, template changes
Most engagements involve more than one of these.
Pricing

What it costs

A few things worth saying plainly:
We will not quote before looking at your site, because a blind quote is either padded or wrong
We will not promise a specific ranking position or a specific traffic figure, because nobody controls Google's results
We will tell you if search is the wrong spend for you right now, usually when a site is very new or the search volume in the niche is too thin

Full detail sits on our SEO pricing page, and the wider service is on our SEO services page. If you would rather just talk it through, get in touch with your website and what you are trying to fix.

$1,000
Our floor, including GST, on a rolling 4 week cycle. We bill every 4 weeks rather than monthly, so the cycle is the unit of work and there are 13 of them a year.
Questions

Questions about working with an SEO consultant.

Am I hiring a person or an agency?+
Both, in a sense, and it matters less than who does the work. We are founder-led, and the SEO lane sits with our co-founder Harvie Williams. The audit, the strategy and the implementation on your site are done by the same person, not passed down a chain. You are not handed to an account manager and the work is not offshored. You get proper tooling and process with a named person accountable for the result.
How is an SEO consultant different from an agency for my business?+
The difference is who touches your site and how many layers sit between you and them. With a consultant, the person who diagnosed the problem is the person who fixes it, so context does not get lost in handovers and decisions happen faster. The trade off is capacity, which is why we take on fewer clients and go deeper on each. If you need very high output across many markets at once, a larger team may suit you better, and we will tell you that rather than take the work.
How long before I see results from SEO?+
That depends on the state of your site and how competitive your market is, and anyone giving you a fixed date is guessing. Technical fixes can show up within weeks because they change how Google reads your site. Content and authority work compounds over months. What you get instead of a promised date is a clear read on what moved, why it moved and what happens next, so you are never waiting in the dark to find out whether it is working.
Do I need to be in Perth for this to work?+
No. We are based in Perth, Western Australia, but search work does not require us to be in the same room, so we can work with you wherever you are. Being local does help if you are chasing map pack and suburb-level visibility, because we understand the market you are competing in. If you are nearby and would rather meet in person, we can.
What do I need to provide to get started?+
Access, and honesty about the business. We need Google Search Console and GA4 so we can work from real data rather than guesses, plus access to the website so changes can actually be made. Beyond that we want to know which services or products carry your margin, what you genuinely want more of, and anything that has been tried before. The more you tell us, the less time we spend chasing traffic that was never going to make you money.
Can bad SEO work from a previous provider be fixed?+
Often, yes. The common cases are thin or spun content, a migration that lost rankings, a rebuild shipped without redirects, and multiple pages competing for the same term. We start by working out what actually broke rather than assuming, because the fix for a manual action is nothing like the fix for a botched migration. If the cost of the clean-up outweighs rebuilding a section of the site properly, we will say so.
Who implements the changes on my site?+
Where the work touches the site itself, we can implement it directly. We build websites as well, which means a technical recommendation does not sit in a document waiting on a developer who does not understand why it matters. More on that on our web design and development page.

Get a consultant's read on your site

Send us your website and what you want fixed. We will come back with what is actually holding it back and what it would take to change. If you would rather talk it through, call us.

Call 0455 089 036
We reply to every enquiry ourselves. No call centre, no automated sequence.
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Related
growth areas

Search is one lane of the same job. These are the areas an SEO engagement is usually paired with.
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Enkindle Group
2026